HOURSCHOOL approached me to tell their story and convey their message to a wide audience. The challenge involved finding a visual concept that would tie the whole video together. Our solution involved using an iconic 'chair-desk' to remind people what sort of energy and inspiration you can feel both as a student and a teacher.
HOURSCHOOL.com was founded by two passionate designers – Alex Pappas and Ruby Ku – who believe that everyone has something to teach, and that you should never stop learning. While most 'social-networking' ends up with more time on a computer, HOURSCHOOL's goal is to harness social networking platforms so that people actually meet each other in order to share their inspirations and learn something functional.
Great idea with getting people to sit in that desk and see what feelings it brings back. Interesting to watch people remembering their schooling days.
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